The Digital Marketing People

Based in Oshawa, Ontario, The Digital Marketing People works with local service-based businesses such as contractors, plumbers, dentists, auto shops, real estate firms, and small clinics, typically those with annual revenue between $300K and $5M. The agency positions itself as a single, ongoing vendor for these businesses rather than a one-off project provider, aiming to replace inconsistent or "spray and pray" marketing efforts with a structured, repeatable system for generating local leads. The team is small, in the 1-10 range, and describes a preference for working long-term with clients rather than rotating through vendors. The agency's core offering follows a staged approach: local SEO and Google Map Pack optimization to improve visibility for nearby searches, paired with a fast, conversion-optimized, mobile-friendly website designed around calls and form submissions. Clients typically begin with these two elements, with paid advertising on Google and Meta available as an optional accelerator for immediate visibility, and review and reputation management offered to build trust signals and improve conversion rates. Additional listed services include pay-per-click advertising, content and email marketing, marketing automation, conversion optimization, digital strategy, and social media marketing. Engagement begins with a free "Local Leads Blueprint" call that audits a business's existing online presence, after which clients choose between an Essentials plan (SEO plus website) or an Accelerate plan (adding ads and reputation management), followed by ongoing reporting on leads, calls, and budget.