​​​The QA (Quatred Advertising)

Based in Kolkata, The QA (Quatred Advertising) is a small digital marketing agency working with businesses seeking to build online visibility and drive measurable growth. Operating with a compact team, the agency positions itself as a partner handling multiple facets of a client's digital presence, from advertising campaigns to website design, aiming to align its work with each brand's specific goals rather than offering one-size-fits-all packages. The agency's declared service range covers Search Engine Optimization, Pay Per Click, Conversion Optimization, Social Media Marketing, and UX/UI Design, which it groups internally under performance marketing, social media management, web design/tech & DevOps, and creative services. Its performance marketing work centers on running and optimizing campaigns across platforms such as Google and Meta, with attention to ad spend efficiency and return on ad spend. Social media management includes content creation and audience engagement to build community around a brand. On the web design and technology side, the agency builds websites intended to combine visual design with functional, conversion-focused user experience. Creative services extend to copywriting, product descriptions, blog content, and video scripts. The agency describes its working process in four stages: business strategy, ideation, implementation, and ongoing optimisation, with ongoing monitoring and refinement of campaigns based on performance data and reporting to clients.