The Scarab Studio

Based in Cairo, this small digital advertising team works with businesses and online stores across the MENA region looking to scale advertising performance and grow revenue through paid channels. It positions itself as a strategic advertising growth partner rather than a general marketing shop, focusing on measurable outcomes such as sales, purchases, and subscriptions for e-commerce and lead-generation clients. Its portfolio references include an advertising partnership supporting inDrive's online growth in the MENA region. The agency's service set centers on performance marketing, covering ad account setup, conversion tracking, media planning, conversion-based campaigns (CPL, CPA, ROAS), paid search, and conversion rate optimization, all supported by data analytics and reporting. Programmatic advertising work addresses brand awareness, customer acquisition and retention, and dynamic retargeting. For e-commerce clients, services extend to product feed and catalog setup, post-purchase funnels, CRO, SEO, and social media management. Lead generation solutions combine conversion-based campaigns with data analytics and social media management. Beyond paid media, the studio produces online creative content, including creative campaigns, social media content, website copy, content marketing, 2D motion graphics, and video edits, alongside social media marketing built on competitor research, content guidelines, and monthly content calendars. Email marketing, branding, and media planning & buying round out the declared service list, positioning the studio as a multi-channel operation covering strategy, creative production, and campaign execution under one team.