The Small Business Guru

Based in Salem, Oregon, The Small Business Guru works with small, local businesses, with named focus areas including home services (roofers, HVAC, landscapers, remodelers), beauty and wellness providers (estheticians, med spas, salons, massage practices), professional services (attorneys, financial planners, consultants), funeral homes, and local retail shops. The agency is run under Melody Campbell and describes itself as serving "Salem, Oregon & local businesses everywhere," indicating it takes on clients beyond its immediate metro area while keeping a local-search focus. Team size is listed as 1-10. The declared services are Search Engine Optimization and Pay Per Click, delivered through what the site calls a single "visibility system" rather than separate tasks: Google Business Profile management (keeping listings active, accurate, and optimized), Local SEO (targeting nearby customers actively searching for relevant services), Website Development (site structure intended to support conversion), Reviews & Social Proof (managing photos, reviews, and trust signals), and AI Search Visibility (positioning businesses to appear when customers use AI tools to ask questions and compare options). The agency references case histories, including a roof-cleaning company campaign that tracked phone and form leads alongside estimated revenue, and a multi-year campaign for a body-waxing business tracking search rankings and revenue growth over time. Work typically begins with a local visibility audit before services are scoped.