Think on Marketing

Based in Bilbao, Think On Marketing (TOM) is a small inbound marketing agency that positions itself around a "think first" approach to growth, combining marketing strategy with technology. The team works with businesses facing digital transformation challenges, including B2B companies looking to digitalize commercial prospecting, brands wanting to align communication with equality plans, and organizations aiming to attract and retain talent through employer branding. Its structure follows a staged methodology moving from audit through strategy, technical configuration and execution. The audit stage covers digital marketing, SEO, UX, technology, social media, communication from a gender perspective, and employer branding and recruitment. Strategy and planning work includes Growth Driven Design for web projects, digital marketing strategy, inbound recruiting strategy, and technical planning. On the configuration and development side, the agency sets up CRM systems and marketing automation tools, builds websites, and implements analytics. Execution services include lead capture, email marketing and relationship marketing, online reputation management, inbound marketing and inbound recruiting campaigns, performance marketing, and commercial prospecting on LinkedIn. The agency also runs a community initiative called Think On Woman and produces a podcast and blog as part of its content activity, alongside events related to its area of work.