Vazoola

Vazoola operates out of New Haven, Connecticut, and works primarily with agencies that need off-page SEO support for their own clients, as well as brands seeking to build authority directly. Its offering centers on white-label link building and brand mention services, designed so agencies can add these capabilities without building an in-house outreach function, while protecting their margins and client relationships. The company positions its work around both traditional search ranking factors and newer AI visibility considerations, framing backlinks and brand mentions as tools that support discovery across search engines and AI systems alike. The core services are link building, white-label link building for agency partners, and a brand mentions service that places client names through a publisher network in content structured to be recognized by AI systems, aiming for citations and mentions in AI-generated responses in addition to conventional backlinks. The process starts with a demo call to define a link building strategy, followed by an ongoing order sheet that clients complete monthly so Vazoola's team can source and place links, with live links reported back to a dashboard, typically within about five days, and a full report once an order is complete. Every engagement includes a dedicated account manager, ongoing link monitoring, and a money-back guarantee. Vazoola also publishes free supporting tools, including checkers for backlinks, domain authority, domain rating, keyword rank, and website traffic, alongside an SEO audit tool and a blog post generator.