Watermark Design

Based in Elk River, Minnesota, Watermark Design is a small web design and digital marketing company founded by Mark Haugstad in 2011, originally launched in Fargo before relocating to Minnesota in 2013. With a team of 1-10 people, the agency works with local businesses across various industries and sizes, including startups and non-profits, primarily within the Minnesota region. Its client work spans sectors such as motorsports, welding, family services, e-commerce, construction, tree care, and hospitality, reflecting a focus on small and local business clients rather than large enterprise accounts. The agency's core service is WordPress website design and development, chosen specifically because it allows clients to maintain their own sites after launch. Beyond web design, Watermark Design offers e-commerce development, USA-based web hosting, a WordPress care plan for ongoing updates, website growth plans, and website audits to assess site performance. Search engine optimization and Google Business Profile setup support local visibility efforts, while graphic design and logo design services address branding needs. The company also provides digital marketing reports for tracking client goals and has developed a niche software product, Build Your Golf Cart, aimed at golf cart dealers and shops. More recently, its offerings have expanded to include automation and AI tools such as AI chat agents, inbound voice AI, appointment scheduling, and reputation management, positioned alongside its website and marketing services.