Web Placements Ltd

Based in Warton, in the Lake District area of England, Web Placements Ltd works with business owners across the UK who want to improve their visibility on Google and other paid and organic channels. The company was founded by Ross and David, who had previously worked in PPC and digital marketing and wanted to address recurring problems they had observed in the industry, including rising advertising costs, algorithm changes, and PPC campaigns being dominated by larger businesses. Their aim was to build in-house tools that could optimise paid campaigns more consistently, and this approach has since expanded into a broader set of digital marketing services delivered under the Web Placements brand. The agency's core offering is PPC management, built around custom-developed scripts and software designed to improve Google Ads performance and return on investment; it states that it handles a significant volume of advertising budget across client accounts each year. Alongside PPC, it provides search engine optimisation services aimed at improving organic keyword rankings, along with Google My Business optimisation to support local search visibility. Through partner businesses operating under the Web Placements brand, it also offers LinkedIn B2B marketing and Facebook marketing, allowing clients to combine paid search, organic SEO, and social advertising within one working relationship. Prospective clients are offered a free website SEO audit as an initial point of contact, and services are structured to support businesses seeking local, national, or international reach depending on their target audience.