Web2Business

Based in Warsaw, this small digital agency (team of 1-10) works with businesses looking for marketing built on analysis rather than promises, as reflected in its own positioning of "analyze, implement, scale." Its client base spans companies running online stores and service businesses that need a structured, data-driven approach to growth, with a process built around an initial needs analysis, a personalized strategy proposal, implementation, and ongoing reporting through regular status meetings. The service range covers SEO, including positioning for online stores built on WooCommerce, Shopify, IdoSell, Magento and Shoper, local positioning, SEO audits, and SXO/AISEO work. Paid advertising covers Google Ads and YouTube Ads, Meta, TikTok, LinkedIn and Pinterest campaigns, alongside LinkedIn outreach. Additional offerings include web design and development, 2D animation, graphics and video production, copywriting, and marketing consulting. The stated working method moves through defined stages: analysis of current marketing activities and competitors, development of a strategy based on the sales funnel and communication plan with cost estimates, implementation involving analytics and conversion tracking setup and scheduled team communication (via Slack or WhatsApp), and biweekly reporting covering completed tasks, visibility changes in Google, conversion metrics, and A/B test results, with strategy adjusted on an ongoing basis.