What if

Based on Sofia's Sveti Naum boulevard, What if is a small digital agency operating with a team of up to ten people. The company works across strategy, marketing and creative disciplines, positioning its role as building user experiences that connect brands with their customers. No specific industries or client types are named in its materials, suggesting a generalist approach to digital work for businesses seeking a combined creative and technical partner. The agency's service offering spans three areas. Under strategy and planning, it covers digital strategy development, market and competitor analysis, lead generation and UX optimization. Its digital marketing services include social media management, digital advertising, email marketing, content marketing, and SEO/SEM. On the creative and design side, the agency handles visual design, animation and video production, website and landing page development, digital branding, and copywriting. The stated approach emphasizes tailoring work to each client's specific business needs rather than applying a fixed package, combined with a focus on measurable results through the pairing of creative output with optimization. Enquiries are handled through a project brief submitted via the agency's website, with initial contact by phone or email.