White Rivers Media

Founded in Mumbai and now also present in Andheri East and Gurugram, White Rivers Media has grown over a decade into a full-service independent digital advertising agency. It works across sectors including entertainment, FMCG, BFSI, D2C, FinTech and fantasy sports, and lists clients such as Dream11, Sony TV, Amazon miniTV and Hershey's India. The agency describes itself as one of India's larger and faster-growing independent outfits, with teams spread across its Mumbai headquarters, the Goregaon-based WRM Delta hub and its Delhi-area office. Its declared service range spans search engine optimization, web design and development, mobile app development, UX/UI design, branding and advertising, alongside social media marketing, video production, influencer marketing and media buying. On the social media side, the agency frames its approach as translating a brand's message into an appropriate tone of voice for its audience. Media buying is positioned around placing brand messages where target audiences are most engaged, while influencer marketing is described as giving brands a larger voice through outside amplification. The agency also runs a 'Better World Initiative,' which it presents as a channel for applying its creative and advertising capabilities to social causes alongside its commercial client work. Client work is organised around campaign creation across the listed disciplines rather than single-service engagements.