whitedot GmbH

Based in Landshut, whitedot GmbH is a small digital marketing and web development agency serving mid-sized companies (Mittelstand), with projects spanning industries such as bicycle manufacturing and technology. The team, consisting of a handful of specialists in digital marketing, key account management and analytics/tracking, describes itself as having worked on more than 100 projects over more than a decade, and positions itself as a partner of Google and Microsoft. The agency's declared service range covers consulting and strategy, search engine optimization, social media advertising, performance marketing, tracking/data/intelligence, conversion optimization and website development. Its stated approach links strategy to technical execution: campaigns are planned and continuously optimized for measurable performance, websites are conceived, designed, developed and iteratively improved, and visitor behavior is analyzed through tracking and data intelligence to inform decisions. Client work referenced includes search engine advertising (SEA), SEO, social media advertising, tracking setup, and strategic consulting for companies such as a bike brand and a technology-focused group. The agency also publishes guidance content on topics like Google Demand Gen campaigns, A/B testing of ads, and keyword research for Google Ads, reflecting a focus on Google Ads-related performance marketing alongside SEO and web development services aimed at both e-commerce revenue growth and B2B lead generation.