YakYak Marketing Solutions, S.L.

Based in Madrid, YakYak Marketing Solutions describes itself as a "No Agency Company" built around a small team working across branding, performance and technology for businesses looking to grow sales through digital channels and television. The agency positions itself as the first CTV (Connected TV) agency in Spain, operating under a Programmatic Market Place (PMP) model, and also runs a Smart Capital arm that combines investment with digital marketing partnership, drawing on more than 20 years of sector experience. Its client base is not tied to a single industry, with the agency framing its offer around helping brands "connect, captivate and convert." Services described on the site span branding, community management, digital video and audio, influencer marketing, native advertising and CTV within the marketing and creative area, alongside performance-focused channels such as SEM, social ads, programmatic advertising and SMS/email marketing. On the technology and design side, YakYak works on SEO and GEO (generative engine optimization, referenced in content about brands appearing in AI-generated answers), web design, e-commerce design and consultancy, retail media consultancy, and creative design. The agency also publishes articles on topics such as in-store retail media and Meta Ads, reflecting the breadth of the channels it works with. Services are organized around three declared pillars: branding, performance and technology.