YNot Web

A small consulting and marketing firm founded in Fair Oaks and now based in Sacramento, California, YNot Web works with small to medium-sized businesses and organizations looking to build a more effective web presence. The firm positions itself as a partner in planning and implementing a client's overall web marketing strategy, with an emphasis on choosing tools suited to maximum exposure and return on investment rather than offering a one-size-fits-all package. Services are organized around four areas: analysis and strategic consulting, digital marketing and promotion, search engine optimization, and conversions and sales. Consulting work centers on helping clients determine direction and build an online marketing plan tied to their core business objectives. Promotion services cover ongoing advertising and online marketing intended to generate leads and make efficient use of marketing budgets, including paid search and social channels through Google AdWords and PPC campaigns. On the SEO side, the firm addresses both technical SEO and semantic search optimization to improve a website's visibility to prospective customers. For the conversions and sales stage, YNot Web applies strategies aimed at turning site visitors and prospects into paying customers. Additional listed offerings include social media marketing and tiered "Pro Marketing Packages" for businesses seeking bundled ecommerce and sales-focused support.