AGAR

Based in Cincinnati, Ohio, AGAR works with brands such as Angostura, Smartwater, Kroger, and P&G, positioning itself around what it calls "cultural wondermaking" — merging experiential marketing, retail innovation, hospitality, and public art. The agency operates from its Fourth Street office and describes itself as working across brand experience, environmental design, and placemaking, aiming to turn everyday consumer touchpoints into memorable moments rather than purely transactional interactions. The agency's stated areas of focus are Brand Experience, Environmental Design, and Placemaking & Public Art, supported by a service set spanning strategy, design, production, communication, and content (with marketing also listed among its capabilities). Its declared service lines additionally include Search Engine Optimization, Advertising, Branding, Digital Strategy, and Web Design. Project examples cited on its site include work with Angostura on blending heritage with hospitality, Smartwater on translating brand identity into physical experience, Kroger on demonstrating brand promise directly to consumers, and P&G on connecting brand and community through cultural initiatives. The agency describes handling projects end-to-end, from initial concept through production and on-site activation, and frames its output as spanning physical spaces, public art installations, and brand environments designed to connect audiences with brand narratives in tangible, culture-driven ways.