Brandness

Based in Rijen, Netherlands, Brandness works as a performance marketing agency for both e-commerce and lead-generation businesses. The team, sized between one and ten people, serves clients across international markets, with example work spanning six European markets for one online retailer. The agency's stated aim is measurable growth, positioning itself against agencies that promise much but deliver little, with campaigns built around performance, growth and reaching defined target audiences. Services cover search engine advertising (SEA), search engine optimization (SEO), Generative Engine Optimization (GEO), social media marketing and advertising on channels such as Meta, LinkedIn and TikTok, email marketing and automation, and marketplace management, alongside strategy and consultancy. Work is described as data-driven, combining human expertise with AI tools: an in-house AI Search Term Excluder is used to block wasted ad spend, and a system called Hawkeye monitors campaigns continuously to flag opportunities and deviations. According to the site, AI handles insights and speed while specialists direct strategy and creativity, with channel mix, timing and audience targeting adjusted so that budget is not lost to underperforming elements. The agency also offers a free performance scan for prospective clients to assess potential growth in profit, revenue and new customers, and describes case work in SEA for clients including 123ignitionshop.com, Trail.nl and Hapjesschaal.nl.