Gen3 Marketing

Based in Blue Bell, Pennsylvania, Gen3 Marketing has operated since 2007 and works with brands across financial services, ecommerce and retail, B2B, beauty, health and wellness, travel and hospitality, and tech and software. The agency serves companies looking to build out performance-based marketing programs, with particular depth in the financial services sector, where it describes managing a large volume of affiliate campaigns. With a team of 11-50 people, Gen3 positions itself as an agency built around affiliate and performance channels rather than a generalist marketing shop. The service range centers on affiliate marketing, including performance PR, Amazon affiliate management, and publisher development, alongside influencer marketing and paid media. On the search side, the agency offers SEO as well as GEO (AI SEO) and an AI Visibility offering aimed at monitoring and shaping how brands appear in AI-generated results. Gen3 also produces marketing research, including a channel study examining affiliate marketing from both consumer and advertiser perspectives to inform how the channel fits into a broader media mix. Its stated approach ties affiliate data and publisher relationships to campaign execution across these verticals, with the aim of connecting customer touchpoints from initial awareness through to conversion. Case studies, blog content, and industry research are published as part of the agency's resource materials for prospective clients.