Jolly Web Consulting

Based in Boulder, Colorado, Jolly Web Consulting is a small team (1-10 people) working with outdoor and adventure brands, wineries and tasting rooms, coffee roasters, and businesses selling custom or made-to-order products. Clients mentioned include gear brands, guides, outfitters, and race directors on the outdoor side, alongside makers of monogrammed and build-your-own products. The agency positions itself around brands whose needs go beyond standard e-commerce templates, particularly those requiring product configurators or subscription and wholesale setups. Services cover web design on Shopify and Webflow, SEO, GEO/AEO (search and AI-answer optimization aimed at surfacing brands in AI-generated results, not just Google), pay-per-click advertising, and email/SMS marketing. For wineries, the offering includes tasting-room booking systems and wine-club email flows; for coffee roasters, subscription setups and wholesale portals; for custom product sellers, Shopify product-builder tools and configurators paired with paid ad management. The stated process runs in four stages: an initial audit of site, search, and funnel performance with an integrated reporting dashboard set up from day one; strategy work covering SEO/GEO/AEO keyword mapping, ad architecture, and email/SMS flow planning; a build-and-launch phase on Webflow or Shopify; and ongoing management. A founding-partner offer for wineries and roasters provides a discounted website build for early clients starting a full marketing package.