Oneupweb

Based in Traverse City, Michigan, Oneupweb works with in-house marketing teams across a range of industries, including B2B, banking, dental, ecommerce, hospitality and tourism, franchise, healthcare, higher education, home services, legal, non-profit, real estate, and technology. The agency has been operating for close to three decades and describes itself as a full-service digital marketing partner, taking on projects ranging from focused, short-term work to ongoing retainer arrangements. Team size falls in the 11-50 range, and client examples cited include McCarthy Building Companies, Primary Health Network, and Bio Bidet by Bemis, spanning lead generation, recruitment marketing, and social media campaigns. Services cover brand strategy, including brand style guides and branding workshops, alongside content marketing and content calendar planning. Consulting offerings include digital due diligence and marketing audits. On the technical side, Oneupweb provides custom web development, page experience design, and website design, along with email marketing, lead generation, local marketing, and market research. Marketing analytics services include tracking and analytics audits, event tracking, and custom reporting. Paid media work spans paid search, display advertising, ecommerce PPC, and traditional media buying, supported by photography and videography services. SEO marketing includes technical site audits, page experience audits, and local SEO, complemented by social media marketing, traditional marketing, usability testing for UX and UI, website accessibility services, and YouTube marketing.