OTB Strategy

OTB Strategy is based in New Delhi, with additional offices in Ahmedabad and Chicago, Illinois. The agency works with brands seeking digital marketing support across international markets, listing dedicated services for clients in Australia, Canada, Dubai and the UK alongside its India-based work. Its team size falls in the 1-10 range, and the agency positions itself as a full-scope marketing partner covering brand strategy and communication through to execution, rather than focusing on a single channel. The service list spans Search Engine Optimization, Pay Per Click, Conversion Optimization, Ecommerce Marketing, Social Media Marketing and Email Marketing, and the site's broader offering extends into Google Ads, performance marketing, brand positioning, CRM, website design and development, content marketing, influencer marketing, e-commerce solutions, events and exhibitions, retail experience work, press and media, and video marketing. This range indicates a practice built around combining paid and organic channels with brand-facing work such as positioning and retail experience, rather than treating SEO or PPC as standalone products. The agency also references SAAS-focused marketing among its areas of work, suggesting some specialisation in serving software or subscription-based businesses in addition to more general ecommerce and retail clients.