SoTech

Based in Houston at 825 Town and Country Lane, SoTech (also known as Social Technologies) is a marketing technology agency founded in 2023 that works with service businesses across Texas, including the Houston metro, Dallas–Fort Worth, Austin, and San Antonio, reaching cities such as The Woodlands, Katy, Sugar Land, Pearland, Plano, Frisco, and Round Rock. The team operates with a small staff of one to ten people and positions its work around the idea of pairing marketing strategy with technical execution, under the tagline "Where Strategy Meets Technology." The agency's declared services span custom websites and landing pages, local and organic SEO alongside Generative Engine Optimization (GEO), Google and Meta paid advertising campaigns, and CRM setup and marketing automation built through its own platform (The Map) or HubSpot. It also handles integrations between marketing tools and business systems, sets up tracking and analytics reporting, and builds AI-powered workflows for content creation and data analysis. Its stated process links these pieces into one system: SEO and paid ads generate leads, a CRM captures them, automation nurtures them, and the client's team closes the deal. Beyond digital marketing, SoTech also lists web development, web design, graphic design, mobile app development, and other general digital marketing services among its offerings.