Striking Alchemy

Twenty minutes north of downtown Pittsburgh, Striking Alchemy operates as a small web design and SEO studio based in Cranberry Township, Pennsylvania, founded in 2009. The team, sized between one and ten people and led by founder Nick, works with businesses across Allegheny County and the wider Pittsburgh region, including Shadyside, Squirrel Hill, North Hills, and the South Side, as well as areas such as Erie, Gibsonia, Mars, Sewickley, Wexford, and Zelienople. Its client base spans startups, retail and ecommerce businesses, small businesses, tech and SaaS companies, and non-profits. The studio's services cover web design, website redesigns and migrations, ecommerce web design, branding and logo work, and email marketing, alongside search engine optimization it describes as extending into AI-driven search ("SEO+GEO") aimed at visibility in Google results and AI-generated answers. On the ecommerce side, the focus is on reducing checkout friction and building mobile-first shopping experiences. Its marketing capabilities also include local SEO, retention marketing through email and SMS, conversion optimization, and data analysis. Striking Alchemy builds on platforms including Framer, Squarespace, BigCommerce, Shopify, and Klaviyo, and describes its process as beginning with an assessment of a client's brand and target audience before developing wireframes, design, and campaign elements intended to align digital presence with business goals.