TSEG

Based in Austin, Texas, TSEG works exclusively with law firms, focusing on single-event and mass tort practices seeking case generation support. Founded in 2008, the agency has built its approach around a legal-industry background dating to its co-founders, and it positions itself as a partner for firms handling large-scale tort litigation as well as individual-event cases. Its team, sized between 11 and 50, serves clients through a structure organized around case generation, SEO, PPC, and website development rather than general marketing services. Services cover search engine optimization paired with what TSEG calls GEO (generative engine optimization) for AI search visibility, pay-per-click and Local Service Ads campaigns, website design intended to perform for both users and AI discovery tools, video production, and corporate photography. A named offering, TSEG Lawgic™, is described as an AI-driven marketing system combining predictive cost-per-case modeling across Google, Meta, and AI ad placements, AI-assisted content and website engineering, and human-reviewed workflows meant to align with State Bar advertising compliance. The agency describes tying SEO rankings and PPC targeting directly to signed-case outcomes, using creative testing and real-time optimization for mass tort and class action campaigns. It also references attendance at legal marketing and mass tort industry conferences as part of its ongoing engagement with the sector.