Vilaro

Based in Lublin, Vilaro is a small marketing agency working with businesses that run online stores and websites built on a range of platforms, including WooCommerce, Shoper, IdoSell, Magento, PrestaShop, WordPress, Joomla, Wix, Sylius, Webflow and Zyro. Alongside domestic SEO, the agency handles positioning for clients targeting foreign markets such as France, Germany, the UK, Austria and Norway, suggesting a client base that extends beyond Poland's borders. The team size is small, between one and ten people, and work is organised around a defined process of initial consultation, site analysis and proposal, contract, onboarding with a dedicated specialist, and ongoing optimisation supported by monthly reporting. Services cover SEO (positioning in Google and Bing, SEO audits, link building, local SEO, and CMS- or platform-specific SEO), content marketing (blog management and SEO copywriting), and SEM through Google Ads, including remarketing, product ads, display, Performance Max, text ads, Discovery ads and YouTube advertising, plus Google Ads account audits and Google Analytics 4 implementation. The agency also offers Sales Max Ads and CSS Vilaro services, along with Meta Ads (Instagram and Facebook), Pinterest Ads and Bing Ads. Client-facing work is described as consultative, with each stage of an SEO project discussed with the client and monthly reports detailing completed actions and conclusions used to adjust subsequent optimisation steps.