Wildfire Marketing

Based in Leeds, Wildfire Marketing is a small digital agency, founded in 2016, working with local and small to medium-sized businesses that need to improve their visibility on Google. The agency positions itself as a specialist in helping companies that already have a website but are struggling to be found by potential customers, framing search visibility as a prerequisite for any website's commercial value. Alongside SEO, the agency's declared service range covers web design (including Shopify and WordPress builds), website management, social media marketing, content marketing, conversion optimisation, email marketing, pay-per-click and UX/UI design, suggesting it works across the fuller digital marketing mix rather than SEO alone. Its SEO process is built around identified "core pillars," starting with keyword research that examines a client's website, sector and competitors to identify a target set of terms to optimise for. From there, the agency carries out technical, on-site SEO work, which it describes as the most important part of a campaign, covering the underlying structure and setup of a website so it can perform well in search results. Content optimisation is applied alongside this technical work to support relevant keyword rankings. The stated aim of these combined efforts is to raise organic visibility, improve rankings for relevant search terms, and increase website traffic. The agency also offers a introductory call as a first step for prospective clients to discuss reaching page one of Google.