1ere Position

Operating out of Lyon since 1999, NOIISE (also referred to as 1ere Position) is a digital agency with a small team of specialists working across search engine optimization, content marketing, paid advertising and social media. Beyond its Lyon base, the agency maintains a presence in several French cities including Paris, Marseille, Nantes, Lille, Aix-les-Bains and Montpellier, and works with businesses seeking visibility not only in traditional search results but also in AI-driven search formats such as generative engines and AI Overviews. The agency's SEO offering covers technical, semantic and popularity-based audits, custom SEO strategy building tied to sector and competitive analysis, ongoing accompaniment through dedicated project teams, and SEO-secure site redesigns. Additional services include keyword research to underpin content strategy, SEO training for client teams, log file analysis to detect technical crawl issues, and netlinking to build domain authority through incoming links. Its stated methodology proceeds in stages: understanding the market through personas, customer journeys and search intent; auditing and optimizing technical crawlability, internal linking, structured data and Core Web Vitals; producing content built around client expertise, case studies and proprietary data; strengthening brand recognition through E.E.A.T signals and reputation monitoring; and developing authority via brand citation tracking, partnerships and digital PR.