Aaron Knight

Aaron Knight operates as a one-person freelance web design and development practice based in Dover Heights, Sydney, working directly with business owners rather than through account managers or outsourced teams. Clients range from local startups to larger enterprise businesses across various industries, both within Sydney and further afield. The practice draws on more than 13 years of experience combining web design, development, and digital marketing, positioning websites as tools built to perform commercially rather than simply look attractive. Services cover custom-designed websites built around a client's brand and target audience rather than templates, with technical builds spanning WordPress, Shopify, and custom functionality, all following responsive design principles for mobile and desktop. Every project incorporates keyword research and keyword mapping from the outset, along with technical SEO considerations such as site structure and Core Web Vitals, plus standalone technical SEO audits, link gap analysis, and backlink work. Search-only Google Ads campaigns are run with dedicated landing pages and conversion tracking to measure spend against results. Post-launch, ongoing website maintenance includes security patches, plugin updates, and performance monitoring. Additional practices include setting up Google Analytics and Search Console, optimising and submitting sitemaps for indexing, and testing every site across multiple browsers, devices, and operating systems using Browserstack to ensure consistent display for visitors.