ADME Advertising

Based in Collingwood, Melbourne, ADME Advertising works exclusively within the automotive sector, serving car dealerships and OEM brands across Australia. Since 2009 the agency has built a client base spanning national manufacturer campaigns and local dealer activations, with brands such as Toyota, Ford, Hyundai, Mazda, Nissan, Volkswagen, Kia and others named among the marques it has worked with. The team is small, in the 1-10 range, and describes itself as a digital-first agency with accredited above-the-line capability for campaigns requiring mass reach. Core services include paid social and search advertising, inventory campaigns, dealer website development and SEO, alongside media planning and buying, social media marketing, video production and event management. Beyond client campaigns, ADME has developed a set of in-house digital products for the automotive retail space: Drive Agent, an AI-native platform covering dealership websites, live inventory and AI agents; Vehicle Writer, which converts stocklists into specced and photographed listings for publication across channels; engagr, a tool for capturing customer handover moments to build reviews and repeat business; Showtime, a landing-page builder for campaign and model pages; ReelMotion, an on-site video content capture service for dealership social channels; and LeadLink, a QR-code lead-capture platform that feeds enquiries into dealer CRMs. This combination of advertising services and purpose-built software tools is applied specifically to dealership and OEM marketing needs.