BMGcreative

Based in Coral Springs, Florida, BMGcreative is a small integrated branding and advertising agency serving the South Florida market. The team, made up of strategists, designers, developers and social media specialists, works with businesses across a range of industries that need a combined approach to brand identity, digital presence and marketing collateral rather than a single isolated service. Client relationships appear to center on aligning creative output with each business's specific goals, from non-profits to other organizations seeking a full-service partner for design and marketing needs. The agency's declared services span web design, SEO, branding, graphic design, social media marketing, and print and collateral design. Its branding process involves researching a client's audience and industry, and assessing competitive strengths and weaknesses before setting a creative direction. Design work is guided by visual standards intended to keep messaging consistent across web pages, packaging, marketing collateral and advertising materials. Web design projects are built around specific business objectives rather than templated builds. SEO is positioned as a means of improving search rankings to support revenue, with attention to first-page visibility. Social media services focus on helping companies use their channels for customer engagement, brand visibility and audience nurturing. Print and collateral work covers both physical and digital materials meant to create a strong first impression and build credibility with potential customers, with content developed to suit the relevant audience and brand.