Builder Designs

Based in Olathe, Kansas, Builder Designs works exclusively with home builders across the United States, offering website development and digital marketing tailored to the residential construction industry. Since 2008, the agency has focused on this single vertical, building websites for builders of varying size and complexity rather than serving a broad cross-section of industries. Its client base includes companies operating in multiple states and regions, with featured work such as a site for a home builder operating across South Carolina, North Carolina, Georgia, and Virginia. The agency's core offering centers on website design, split between custom-designed sites built to showcase a builder's homes and communities, and BluPrint, a pre-built website product intended for faster turnaround and lower cost. Alongside websites, Builder Designs provides digital marketing services including content strategy, blogging, organic social media, paid social advertising, email marketing, and digital creative work, positioned as brand-awareness tools. Search engine optimization is treated as a distinct discipline aimed at improving search rankings and converting site visitors into buyers, and the agency has begun addressing AI-driven search behavior (AIO) alongside traditional SEO. It also describes technology-focused products intended to respond to changing consumer behavior in home buying, positioning itself as a technology partner to builders in addition to a design and marketing provider.