dotcraft

Based at the Innovation Centre in Colchester, England, dotcraft is a small team, founded in 2019, working with organisations in hospitality and events, retail, automotive, and education and charity sectors. Client examples referenced include The Goodwood Estate, The Jockey Club, Z Hotels, Cultkits, Vivir, an automotive aftersales platform, an online service booking system, and The Royal College of Surgeons Edinburgh. The agency positions itself around web development on the Umbraco and Optimizely platforms, serving clients that need scalable, secure, high-performance websites. Its service list spans Strategy & Research, Umbraco Development, Optimizely Development, User Experience and Design, Website Support and Maintenance, and Development & Technology, alongside AI-Assisted Umbraco Upgrades as a distinct offering. Beyond core web development, dotcraft also lists Search Engine Optimization, Branding, Custom Software Development, E-Commerce Development, Ecommerce Marketing, Pay Per Click, Social Media Marketing, and UX/UI Design among its declared services. Work is organised around case studies grouped by sector, and the agency describes its process as starting with a conversation about a client's goals and challenges before moving into strategy, design, and technical build. Ongoing website support and maintenance is offered after launch, alongside development work specifically tied to upgrading and maintaining Umbraco-based sites using AI-assisted methods.