K&K Marketing

Based in Kansas City, Missouri, K&K Marketing is a full-service marketing and business consulting company rather than a traditional ad agency, working with entrepreneurs and businesses across retail, food, medical and automotive categories. The team operates with a small-agency structure of one to ten people, drawing on combined backgrounds in advertising, sales, IT, business consulting, digital marketing, PR, graphic design, media buying, production and web development. Client work referenced includes projects for Family Center Farm & Home, Overland Volvo, Phoenix Fest, Country Hill Motors, Monetti For Senate and Evolve Paleo. The agency's approach begins with understanding a client's business, goals, markets, customers and competitors before building a tailored strategic marketing plan. Services span marketing and brand strategy (market research, competitive monitoring, market share tracking, customer segmentation, brand positioning, online visibility audits), integrated media planning and buying (print, out-of-home, broadcast, direct mail, digital display), and digital marketing including SEM, email marketing, social media marketing, retargeting, mobile strategy and SEO with optimization reporting and analytics. Additional services cover advertising and promotions such as campaign concept development, guerilla marketing, showroom and lot merchandising, events, television and radio production, and loyalty or referral programs. K&K Marketing tracks return on each element of a plan through detailed reporting and typically works with clients on 30-day contracts.