LegalScapes

A boutique agency headquartered in Raleigh, North Carolina, LegalScapes works exclusively with consumer-facing law firms — personal injury, family law, and estate planning practices — located across the United States. Founded in 2012 and operating as a small, fully remote-capable team, the agency positions itself around deep specialization in legal marketing rather than serving clients across multiple industries. Services cover search engine optimization, GEO (AI search optimization), PPC advertising, Local Services Ads, ChatGPT Ads, social media advertising and management, and website design, alongside content marketing, digital strategy, and conversion optimization. Prospective clients begin with a free 30-minute strategy call, ahead of which the team conducts an audit covering the firm's website, AI search visibility, active campaigns, and competitive landscape; this audit forms the basis of a proposed roadmap. Once a firm signs on, campaigns are typically onboarded within 7–10 business days, with paid media efforts (PPC, LSAs, social ads) able to launch faster than organic strategies, which are built on a foundational SEO setup first. Clients have access to online dashboards to monitor campaign performance at any time. The agency publishes resources aimed specifically at personal injury firms, including a guide addressing firms generating under $500K, reflecting its focus on smaller and mid-sized consumer law practices rather than large multi-practice firms.