Luce Media

Based in McKinney, Texas, Luce Media works with businesses across the Dallas-Fort Worth area, including Addison, Frisco, Plano, Princeton, Farmersville, Prosper, and Allen. The agency's client base leans heavily on specific verticals: dental practices, medical spas, pain management clinics, and anti-aging and wellness providers, alongside broader small business and commercial print clients. Team size is small, in the 1-10 range, and the agency positions itself around both full-service marketing execution and fractional Chief Marketing Officer engagements for businesses that want executive-level strategy without a full-time hire. Service offerings span local search engine optimization, Google My Business optimization, and review and reputation management, alongside newer additions like voice search visibility and answer engine optimization (AEO). Paid acquisition work covers Google AdWords/PPC and paid social media campaigns, run across Facebook, Instagram, LinkedIn, and Twitter. Content and asset development includes website design and development, video content and video marketing, email marketing, and ongoing content marketing. The agency also lists AI-powered marketing and sales tools, including AI assistants, as part of its offering. For fractional CMO clients, the process is described as producing a written annual marketing plan, holding biweekly meetings with the client's executive team, and executing the resulting strategy. Dental marketing work is described as covering implants, All-on-4, and cosmetic dentistry, while clinic-focused services emphasize turnkey strategies built around securing new patient appointments rather than generic leads.