MIAX

Based in Haarlem, MIAX works as an online marketing partner for businesses seeking a strategic and technical collaborator across SEO, paid advertising, websites, social media and email automation. The agency, a small team of up to ten people, structures its approach around what it calls the MIAX principles — Make, Interact, Attract and Xperience — applying a design-thinking method to marketing and communication projects. Its stated aim is to build a clearer connection between brands and their target audiences through campaigns with defined objectives and measurable results. The service range covers website design and development, with attention to reflecting a client's brand values in the online presentation, alongside the construction of sales funnels intended to guide potential customers through the stages that lead to conversion. Landing pages are built around the specific interests of visitors and structured to direct them toward a defined action. MIAX also addresses user experience, aiming for intuitive and coherent interaction between a brand and its site visitors, and offers SEO optimization intended to improve visibility in search results. Hosting is provided as part of the website offering, positioned as a stable foundation for site speed and security. Beyond web work, the declared service list includes email marketing, pay-per-click advertising and social media marketing, forming a combined set of channels the agency uses to develop and manage clients' online presence.