Online Reputation Management Australia (ORMA)

Based in Sydney, Melbourne, Brisbane and Perth, ORMA works with individuals and businesses across Australia dealing with damaging online content, including negative search results, old or inaccurate news coverage, defamatory posts, and cases involving extortion or blackmail. Trading as Reputation Management Australia Pty Ltd, the firm positions itself as a specialist in content removal and search suppression rather than general marketing SEO, and reports having assisted over 5,436 Australians and assessed more than one million pieces of content. Initial engagement starts with a free assessment provided within one business day. The firm's approach combines platform-level requests with search visibility strategy. Where content breaches platform policies or legal standards, such as privacy violations, impersonation, harassment, non-consensual intimate imagery, or defamation, ORMA prepares and submits removal requests and coordinates supporting documentation. Where removal isn't achievable, it applies suppression techniques to push down damaging material in search results. Its stated methods include content creation aligned to a client's name or brand to provide accurate context, a "Positive SEO" technique that identifies existing neutral or positive content and amplifies it to outrank negative material for target keywords, and "Positive Presence" work, which involves building a personalised website and social profiles to establish an alternative footprint under the client's name. Outcomes are described as dependent on platform policies, content type, and available evidence, with legal pathways and search suppression run in parallel for cases involving news articles.