Orchard

Based in Surry Hills, Australia, Orchard is a connected experience agency founded in 2006, with additional offices in Sydney, Hobart, New York, Manila, and Bogota. The agency works with consumer and B2B brands as well as health and pharma brands, including a dedicated MedEd+ offering for that sector. Its team of 11-50 people has worked with organisations such as Beyond Bank, Discover Tasmania, and the Australian Government, spanning banking, tourism, and public sector communications. Orchard's stated capabilities include search engine optimization, UX/UI design, and branding, delivered through an approach built on data, strategy, creative, social, and technology disciplines. The agency describes using data throughout each project to measure, analyse and continually optimise outcomes, and pairs this with strategy work aimed at understanding customer behaviour and brand positioning before developing creative concepts and content. Social media work covers tone of voice and community management, while technology delivery is platform-agnostic, with the agency selecting martech partners suited to each project rather than committing to a single vendor. It holds partner status with Optimizely, Adobe, and HubSpot, and describes itself as specialising in CMS implementation, AI integration, and digital experience design. Case examples referenced include work on a tourism app for Discover Tasmania, data and UX projects for Beyond Bank around home loan applications and customer intent, and government campaigns addressing family violence and consent.