Pitch Black

Based in Karrinyup, Western Australia, Pitch Black is a small digital marketing company operating out of Perth. The team works directly with clients rather than through account managers, and its client base spans tradies, healthcare practitioners, small businesses, e-commerce operators, Shopify store owners and businesses working with limited budgets. The agency positions itself around direct specialist contact and a close understanding of each client's business and competitive position before building out campaigns. Its declared services are Search Engine Optimization and Pay Per Click, delivered under the banners of AI SEO, Google Ads/PPC management, data analytics and website development. On the SEO side, the agency focuses on search optimisation aimed at generating measurable traffic rather than reporting alone. PPC work centres on Google Ads campaign management, with an emphasis on conversion tracking and lead generation instead of click volume. The data analytics offering involves setting up Google Analytics and tracking goals and conversions so campaign performance can be measured directly. Website work is bespoke development with a stated focus on passing Core Web Vitals assessments, aimed at producing sites that perform well in search and function as conversion tools. Case studies referenced on the site cover Google Shopping campaigns among other project types, and the agency also publishes blog content on topics such as Google Ads costs, quality score, conversion tracking on Shopify, and AHPRA advertising rules for healthcare clients.