Shuffle Digital

Based in Sydney and Melbourne, Shuffle Digital is a small Australia-based SEO agency operated by director Dejan Mladenovski, who presents on SEO topics at industry conferences across the country. The agency works with businesses seeking to improve organic visibility in Google and AI-driven search tools such as ChatGPT, positioning its work around building website authority through link building and organic search campaigns. The agency's process centres on link building supported by market research. Work begins with an SEO deep-dive to identify what is limiting a site's rankings and where authority needs to be established. This is followed by market research to map keywords aligned with business strategy and revenue-generating terms. The core service is link authority building, placing links on relevant, high-authority Australian domains, with pricing referenced from $199 per high-authority link. Additional listed services include local SEO backlinks, technical SEO, programmatic SEO, and international SEO, alongside packages such as premium Australian backlink packages and link building services specific to Melbourne and Sydney. The agency uses tools including Ahrefs, Google Search Console, Semrush, Cora SEO, Sitebulb and Screaming Frog to inform campaign data, and reports on results using metrics such as organic traffic growth and page-one keyword rankings tracked through Ahrefs.