Majestic vs Moz Link Explorer: which should you choose?
Two Link Building tools, compared on what can be checked: pricing model, entry price, declared features, and what each one offers that the other does not. The 0 shared capabilities will not decide anything — the differences will.
Majestic
$49.99/mo
Backlink intelligence tool with the largest link index. Analyze backlink profiles with Trust Flow and Citation Flow metrics.
Majestic profile
Moz Link Explorer
$0/mo
Moz Link Explorer is a powerful backlink analysis tool designed for digital marketers, SEO professionals, and website owners looking to enhance their link-building strategies. This tool provides users with valuable insights into their back…
Moz Link Explorer profileSide by side
| Criterion | Majestic | Moz Link Explorer |
|---|---|---|
| Category | Link Building | Link Building |
| Pricing model | Paid | Freemium |
| Entry price | $49.99/mo | $0/mo |
| Listed features | 6 | 8 |
| Community rating | 4.2 / 5 | — |
| Official site | majestic.com | moz.com |
What each one adds
Only in Majestic
- Trust Flow
- Citation Flow
- Backlink History
- Link Context
- Bulk Backlink Checker
- API Access
Only in Moz Link Explorer
- Domain Authority and Page Authority metrics
- Spam Score analysis
- Inbound and linking domain counts
- Anchor text analysis
- Link Intersect tool for competitive analysis
- Monitoring of backlink profile growth
- Benchmarking against competitors
- Insights into high-performing content
The verdict, as the data has it
- Entry price: Moz Link Explorer starts lower ($0/mo).
- Breadth: Moz Link Explorer declares the wider scope (8 features).
- Tight budget: Moz Link Explorer offers a free or freemium entry, so it can be tested without commitment.
These criteria can be verified from the vendors' own pages. What no comparison page can verify, and what usually decides, is data quality in your own market: test both on your own keywords and your own domain before signing an annual contract.
Frequently asked questions
What is the difference between Majestic and Moz Link Explorer?
Both cover 0 shared capabilities. Majestic adds Trust Flow, Citation Flow, Backlink History, while Moz Link Explorer adds Domain Authority and Page Authority metrics, Spam Score analysis, Inbound and linking domain counts. The decision therefore rests on those differences rather than on the shared base.
Which is cheaper, Majestic or Moz Link Explorer?
Moz Link Explorer has the lower entry price ($0/mo). Be careful though: on this kind of tool, extra seats and project limits drive most of the bill, not the advertised first tier.
Can you use Majestic and Moz Link Explorer together?
Yes, and many teams do when the two cover different jobs. But with 0 overlapping capabilities, paying for both is mostly paying twice for the same data: keep the one your team genuinely opens every week.