How Creative

Based in Topanga, California, this small team (1-10 people) traces its founding back to 1987 and describes itself as working with businesses of varying sizes, from startups to Fortune 500 companies, across business-to-business, business-to-consumer, and business-to-government sectors. The agency positions its client base as conversion-focused organizations seeking to align business strategy with branding and marketing efforts, and states it has worked with companies across diverse industries in the US market. Services offered include Search Engine Optimization, Pay Per Click, Web Development, Social Media Marketing, Digital Strategy, Low/No Code Development, and Business Consulting. The agency organizes this work under a proprietary framework it calls the SIM System, described as a method for designing, redesigning, or upgrading a business "from the inside-out" by integrating business model development, branding, marketing, and sales into a single process rather than treating them as separate functions. Internally, the team is composed of SEOs, writers, designers, developers, and strategists who work together on this combined approach. The stated aim of the methodology is to increase value across a company's stakeholder groups, including owners, employees, partners, customers, and investors, and to help businesses identify and act on capabilities not addressed through conventional, siloed marketing or branding efforts.