LeapEngine

Based in South Orange, New Jersey, LeapEngine works with startups and small to medium-sized businesses looking to scale through digital marketing. The agency was founded by marketers with backgrounds at Microsoft, Google and IBM, and positions itself around a full-funnel approach that pairs data-driven campaigns with what it describes as affordable, no-fluff execution. Its team, sized between one and ten people, structures its offering around growth marketing, SEO, performance advertising, conversion optimization, and creative and technical support. Services span technical SEO audits, on-page optimization, content strategy, local SEO through Google Business Profile, schema implementation, keyword research and backlink strategy. Performance marketing covers Google and Microsoft/Bing Ads across search, display and YouTube, social ads on platforms including Facebook, Instagram, TikTok, LinkedIn, Reddit and Pinterest, plus local TV, audio, programmatic and remarketing campaigns with media planning and budget allocation. Conversion rate optimization work includes landing page audits, A/B testing, user journey mapping, checkout flow optimization, heatmap analysis and form optimization. LeapEngine also offers creative and content services such as brand voice guidelines, persona development and video/audio production, alongside technology and automation work involving CRM setup, email and SMS nurture sequences, and integrations with platforms like Shopify, Zapier, Salesforce and Calendly. Its strategy and consulting services include a Growth-Profit-Sales framework, funnel mapping, scaling roadmaps and 30-60-90 day marketing plans. The agency also lists fractional CMO services for startups.