SEM by Design

Based in Topeka, Kansas, SEM by Design is a small digital marketing operation, sized at 1-10 people, that works primarily with small businesses looking to build or strengthen their online presence. The agency states it serves clients all over, though its base and stated focus point toward local and regional businesses seeking guidance on marketing strategy or hands-on execution of campaigns. The practice is run around the operator's stated experience in digital marketing across multiple industries and a background in small business, with an emphasis on using data to guide decisions. Services described on the site include Technical SEO, described as building a foundation that search engines and customers can trust, along with Local SEO aimed at helping businesses navigate local listing opportunities across Google, Bing and Apple. Other offerings include Digital Strategy, developed after an examination of the individual business; Review Management, intended to help a business stand out as clients compare it against competitors; Paid Search Strategies covering platforms such as Google, Facebook and streaming TV; Social Media Management and Strategy; Email Marketing; Web Design and Maintenance; and Drone and Photo Services, listed alongside Corporate Photography. Local Directory Listing management is also offered as part of the local visibility work.